BizPod TV, Caprice, Rachel, celebrity and business
By Alex Bellinger, 13th May 2008 at 4:55 pm
We had an enjoyable time filming for BizPod TV at the Business Startup show in London a little while ago.
Ally did a great job interviewing two very different, but equally fascinating entrepreneurs: Caprice Bourret and Rachel Elnaugh.
I’ve copied in the YouTube version of the Caprice interview below.
For all her celebrity and model good looks, Caprice is clearly working her proverbial backside off to make her lingerie business a success. What’s more you can see her determination and passion for what she’s doing quite clearly throughout the interview.
I also interviewed Rachel Elnaugh for this week’s podcast and she faces the other side of the celebrity entrepreneur coin. Caprice was famous, then went into business, Rachel became a successful entrepreneur and then achieved celebrity through Dragon’s Den.
Celebrity and business do mix well together. As Caprice admits it’s a real boon for marketing your business. But the media is really just an amplifier, making success seem better and failure seem worse. Just ask Rachel Elnaugh.
As Morrissey once said: "Fame, fame fatal fame, it can play hideous tricks on the brain".
Remind me never to become a celebrity entrepreneur
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Posted in the following topics: BizPod TV, Entrepreneurship, Interview, Women In Business |
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