This is SmallBizPod's blog dedicated to practical advice, news and insight for small business owners, entrepreneurs, and anyone needing help starting a business. You can read all sections of the blog from here or go straight to the topic you prefer by clicking the appropriate channel above.
Marketing Category
Posted by Sara Scott on 2nd October 2008.
It’s been a while since I contributed to the blog. . .
And as well as spending that time contemplating my navel, I’ve also been giving the whole practice of marketing some serious thought. . . .
And my conclusions are:
- At best marketing (and brand) plays a significant role in underpinning (and in some cases sense [...]
Posted by David Tebbutt on 21st July 2008.
Do people in your company need to collaborate fairly intimately with others who are geographically distant in order to get their work done more quickly? By ‘intimately’ I mean a mix of voice and screen sharing among a smallish group of people.
And would you like to do this at a low fixed cost and with [...]
Posted by David Tebbutt on 14th July 2008.
Toby Moores is a businessman whose stock in trade is ideas. His company generates them by the thousand, filters out those most likely to succeed and then has a stab at commercialising them. The business, called SleepyDog, has had a few major ‘hits’, most notably in the field of mobile telephony security and later with [...]
Posted by Simon Lawrence on 8th July 2008.
I’m sure we’ve all been subject to a torrent of cringe-worthy office clichés at some point in our working lives. I mean how often have you sat in a meeting and heard someone utter one of these unforgivable words or phrases
‘Moving Forward’
‘Leverage’
‘Facilitate’
‘Touch Base’
‘Close of Play / End of Play’
‘Blue sky thinking’
‘No idea is a bad [...]
Posted by Alex Bellinger on 25th June 2008.
At a recent London dinner for geeks there was a sharp intake of breath and a flurry of questioning hands raised when Richard Moross, ceo of web 2.0 darlings MOO.com, revealed his company made a 70% margin on its mini-cards.
But as Moross was rightly keen to point out, MOO has had a fully functioning business [...]
Posted by David Tebbutt on 23rd June 2008.
I have no idea why Aladdin Knowledge Systems decided to attack LinkedIn, the business networking giant. A company which was valued last week at just over a billion dollars. Perhaps Aladdin thought it would ride the giant’s coat tails.
Unfortunately, the method it chose was to accuse LinkedIn of making industrial espionage easier. “Ah,” thought I, [...]
Click on one of the blue triangles below on the right to listen to inspirational interviews with entrepreneurs from the SmallBizPod archive.
 |
SmallBizPod #28 - Thursday 29 June 2006BJ Cunningham of Brand Evolution on how to create a memorable and effective brand and really get into the hearts and minds of your customers.  Details |  iTunes |
 |
 |
SmallBizPod #24 - Saturday 4 March 2006Advice on how to recruit, motivate and manage staff and employment legislation. Includes a conversation with Julia Scott, founder of award-winning call centre, Base Connections, on her innovative approach to managing people. Details | iTunes |
|
 |
SmallBizPod #19 - Thursday 15 December 2005Ron McDaniel founder of Buzzoodle talks about how businesses can develop buzz marketing strategies effectively. Details | iTunes |
|
 |
SmallBizPod #47 - Tuesday 22 May 2007London Business School, interview with staff, students and participants in the Venture Capital Investment Competition. Details | iTunes |
|
Check out other information and ways to subscribe for free to this blog
© Copyright BizPod Media Ltd, 2005-2008
More business podcasts
More blogs
More news