SME Blog | All SmallBizPod
Marketing
Practical b2b and b2c marketing advice for small businesses and startups.
Think of your brand as your business DNA
Clare Tucker continues her series on marketing with a look at cost-effective ways to keep your business brand fresh.
Making the most of your online assets – being smart with data
Simon Lawrence returns to consider whether your website is working hard enough to collect data about your visitors and tailor your marketing activity to their needs.
Blogging and blogger relations for small businesses
You’ll have heard of blogging, may have set one up for your company or read a few already. They’re a great tool for small businesses, but how do you make your blog perform as well as it could for you and how should you engage with other key influencers in your community?
Time to take a look in the mirror at your brand
Clare Tucker explores why your small business branding matters and why rebranding need not be a terrifying prospect for SMEs.
Press releases: writing, pitching & optimising
The press release is a very useful way for small businesses to punch above their weight and requires just a little time investment to do it yourself.
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- Jess Green: Great post. I’m currently working on my plan for the 2nd half of 2012 and start of 2013. Dee...
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