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Posts Tagged ‘core_values’
Posted by Guy Clapperton on 23rd May 2007.
Sometimes you see something and it just looks right. This is an example of a franchise that appears interested in more than just running at a profit - it’s clearly got that in mind but it’s likely to put something back into its area, which in this case is roads. Granted, Autosheen is a car [...]
Posted by Sara Scott on 17th May 2007.
As promised last week, this week I’m going to outline a process to define the values that sit at the heart of your brand/business. This process is packaged up by marketing agencies in various ways as part of their proprietary toolkits. The raw format I’m suggesting here is one that I used at [...]
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SmallBizPod #34 - Wednesday 22 NovemberJuliette Prouse, of Qube Communications interviews George Torok, Canadian marketing expert,on personal branding and getting one up on the competition.  Details |  iTunes |
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SmallBizPod #31 - Monday 4 SeptemberBrian O’Kane, entrepreneur and author of Starting A Business in Britain on starting up, sales, market research and planning effectively & his own journey as a publishing entrepreneur. Details | iTunes |
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SmallBizPod #65 - David Wei, CEO of Alibaba.comInterview with David Wei, ceo of Alibaba.com, the global online marketplace for SMEs, which in 2007 achieved the most successful stock market flotation since Google. Details | iTunes |
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SmallBizPod #32 - Friday 22 SeptemberAndy Egan, CEO of the Felix Group, talks about his entrepreneurial journey and taking his business to a listing on AIM. [Please note Andy Egan stepped down as CEO of Felix Group in December 2007] Details | iTunes |
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