10 February 2012 | 
SME Blog | All SmallBizPod
SME Blog | All SmallBizPod
POSTS TAGGED ‘prospects’
What is b2b marketing? – Part II
Following on from my first post on B2B marketing, broadly speaking there are five main elements to consider when creating your marketing campaign.
1 Create a single view of your customer
Sound …
What is b2b marketing?
This is the first of a series of guest blog posts from Simon Lawrence, ceo of marketing agency Information Arts, on business-to-business marketing.
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If I said to you I’d worked in B2B …
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Recent Comments
- Jordan Erickson: I think that some people have found the best way to make money off of users. It is a concept that...
- business expert: great idea and we do get promotional items from time to time.
- Oliver Cromwell: I agree 100% – the media needs to be held to account just as much as the politicians. Invest...
- Helen: Facebook is certainly working out to be great for a lot of businesses, but I still see many that don’t...
- Rich: Yet still people continue to bark out their latest offers over and over again and fail to get the point that on...
- Rich: It would also be worth mentioning that as a business website expert I have found it is a good idea to use your...
- Project Manager: I guess one of the challenges is finding the time to clean your records after a mailing. It is...
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