SmallBizPod #36 – Youngest entrepreneur in Britain

Adam Hildreth, a young entrepreneur worth £5 million at just 21 and founder of Crisp Thinking, talks about business success, determination and online business models.

By Alex Bellinger
22nd December 2006 at 9:15 am

This week SmallBizPod #36, the small business podcast, includes an interview with one of Britain’s youngest and most successful entrepreneurs, Adam Hildreth, who left school at 16 with few qualifications to set up his first business and who at the tender age of 21 is worth £5 million and is now CEO of his second start-up Crisp Thinking.

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Show Notes



• 00:00 Alex on what’s coming up in the show.
• 01:12 A quick plug for an electronica podcast – Beatific Podcast.
• 01:28 BJ Cunningham, branding guru and all round good chap who appeared in SmallBizPod #28, offers listeners a free teleconference Q&A on 23 January 2007 on branding and how it can benefit your bottom line. If you’re interested sign up at


• 02:41 Interview with Adam Hildreth, CEO of Crisp Thinking. Adam talks about what inspired him to launch his first business at the age of 16 and how he was involved with the Young Enterprise initiative at school. He goes on to discuss his first business Dubit, that launched an online payment card for teenagers and consulted on marketing to the teenage market. As a veteran of the first dotcom bubble in 1999, Adam discusses online business models then and now and how he sees the current Web 2.0 boom. Alex and Adam also discuss determination and passion in business, the importance of listening and ways to encourage and support young entrepreneurs.


• 20:10 Alex asks for listeners views and experience of what different places and countries do to encourage young entrepreneurship.
• 20:51 Email comment from David Kroesslhuber in Austria seeking advice on how to market his b2b binocular business.
• 22:38 Email comment from Doug Smart.
• 22:38 Carolyn Mumby from the Managers Club and a podcast interview with Alex.
• 23:39 Comment from Ray Algar of Oxygen Consulting about the length of SmallBizPod interviews.
• 25:05 Send comments by email, on the blog or by leaving a message on Skype or the SmallBizPod answer machine.
• 26:01 Sponsorship of SmallBizPod.


• 26.39 Music Man Without a Hannover by Russian Linesman with thanks to Mmmph Netlabel.

Happy Christmas to all SmallBizPod listeners. Thank you for your support and have a wonderful and prosperous New Year.

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  1. Jim Markham says:

    Hi Alex,
    I really liked your last show, I even listened to the song for a change!
    Regarding interview times I would have liked a more indepth interview with the “young” bloke on this show, I could have quite hapily listened to 40 minutes of that as I found it very interesting ( I was doing a menial task at the time so that might have affected my listening behaviour!)
    Anyway I look forward to hearing more in Jauary and I hope it comes good with the sponsor as I know what a grind it can be to put a podcast together, I’ve just chucked the towel in on mine and cancelled my Libsyn subscription as I don’t have enough time to do it.

  2. alex says:

    Thanks for the kind comments Jim. Personally I have a preference for a slightly longer more in depth interview because I think you discover more about an issues or a person that way. Hopefully you glean more practical advice too. It’ll always be a bit of a mix though.

    Sponsorship is done and dusted. I’ll talk about it on the next show which will go out on Wednesday next week.

    Sorry to hear you quit your podcast, but you and I both know how much blood, sweat and tears goes into producing these things.

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