SME BlogPOSTS TAGGED ‘acquisition’
What is b2b marketing? – Part II
Following on from my first post on B2B marketing, broadly speaking there are five main elements to consider when creating your marketing campaign.
1 Create a single view of your customer
Sound …
What is b2b marketing?
This is the first of a series of guest blog posts from Simon Lawrence, ceo of marketing agency Information Arts, on business-to-business marketing.
*********************************************
If I said to you I’d worked in B2B …
BUSINESS PODCASTS
Click on one of the play buttons to listen to inspirational interviews with entrepreneurs from SmallBizPod.
