SME BlogPOSTS TAGGED ‘retention’
Money can’t buy you love
The old adage about keeping existing customers happy has never been truer. Simon Lawrence looks at how good data can help build good business relationships.
What is b2b marketing?
This is the first of a series of guest blog posts from Simon Lawrence, ceo of marketing agency Information Arts, on business-to-business marketing.
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If I said to you I’d worked in B2B …
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