SmallBizPod #6 – small business advice on how to sell

A look at the art and science of selling in an interview with best-selling author of Selling To Win and management guru, Richard Denny.

By Alex Bellinger
15th May 2005 at 8:52 pm

Welcome to SmallBizPod #6 – 35 minutes of news, interviews and practical advice for small businesses, start-ups, entrepreneurs and anyone interested in investing in new enterprises.

This week’s show takes a look at the art and science of selling and includes an interview with best-selling author of Selling To Win and management guru, Richard Denny.

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• 00:00 Alex on what’s coming up in this week’s show.
• 00:40 Comments from Elisabeth Lewin at Podcasting News.
• 01:24 The Bluggcast
• 01:36 Thanks to Neville Hobson of For Immediate Release and

• 02:52 Interview – Richard Denny, Chairman of the Richard Denny Group and author of Selling To Win
• 23:03 News – More Than’s alterpreneurs; British Library Business and Intellectual Property Centre funding; Interland Spring 2005 US Business Barometer; European Parliament vote to abolish UK exemption from the Working Time Directive; DTI rebranding.

• 29:12 How to send comments to SmallBizPod
• 29:33 Music – 6 weeks, 4 days and no content by Kondencuotas Pienas

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  1. […] • 01:29 Email from Phil Locke who found himself being distracted from the World Cup by listening to the SmallBizPod interview with Richard Denny. Phil also asks whether there is a SmallBizPod newsletter. • 03.13 Email from Sam Walter who raises the issue of the importance of environmental concerns for business and mentions his new website on the subject. • 04:37 Madelaine Kirke reminds us all of how vital it is to have off site secure backups of data, a subject dear to my own heart! • 06:20 Juliet Prouse who oscillates between Gabon and Canada in her job for an oil company mentions her entrepreneurial ambition, enjoys SmallBizPod and seeks a link to For Immediate Release, one of the best PR podcasts on the web. • 07:51 Comments from the latest listeners to add themselves to the SmallBizPod Frappr map including: artist Greg Manley, Sam Walter, Madeleine Kirke, Nick Fogarty a kiwi in Barcelona who’d like to know more about the pros and cons of distribution agents for his export/distribution business, and Oliver Abrahams who’d like to see a show on PR on a shoestring and who has recently launched a product innovation business. […]

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