SmallBizPod #94 – Wendy Tan White and the Moonfruit story

Interview with Wendy Tan White, co-founder of Moonfruit, on a decade on the web, booms, busts, near failure and ultimate success, with a touch of Twitter controversy thrown in.

By Alex Bellinger
7th December 2009 at 3:38 pm

This week SmallBizPod #94, the small business podcast includes an interview with Wendy Tan White, co-founder in 1999 of Moonfruit. A fascinating story of a decade of business and web startup survival and growth from one of the UK’s best known female web/tech entrepreneurs.

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Show Notes



● Alex on what’s coming up in the podcast.


●SmallBizPod #100 will be recorded at four events around the UK in February 2010. Do check out Thrive and we hope to see you there in Manchester, Bristol, Birmingham or London for an evening of top entrepreneurs and your chance to be both on the panel and on SmallBizPod.

● Interview with Wendy Tan White of Moonfruit, the diy website builder on 10 years in business on the internet and the amazing story of the ups and downs of her own entrepreneurial journey. From early days moving from Egg to becoming a startup co-founder through the boom, huge investment & TV advertising through to the crash and a rebuilding of the business almost from scratch. Alex and Wendy talk about what it takes to stick in there as an entrepreneur when things get tough, growing viable businesses on the web and the controversy sparked by the Twitter campaign that went viral. Plenty of excellent advice and inspiration for businesses on and off the web about determination, persistence, finance and building a community.

●Music Mantis
“What? (feat. Justis)”
from “Still Life”
(Brick Records)

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