Always on SMEs win new business

Blackberry survey reveals half UK small business owners have won business thanks to mobile communication.

By News Desk
1st May 2008 at 15:57

Nearly half of the UK’s small business owners (48%) say they’ve won a piece of new business thanks to being connected while on the move, according to research released today by Research In Motion.

Just over 70% of small business owners are out of the office twice a week or more, so it’s hardly surprising that in this day and age the ability to stay in touch is a vital part of business.

Roughly the same proportion believes that reacting quickly to customer queries and communicating with them regularly is also vital in retaining business.

Topping the list of preferred mobile communication methods are email (79%), followed by voice calls (58%) and text and instant messaging (21%).

Perhaps surprisingly, however, the research reveals traditional forms of communication including the letter are favoured by a third.

Here at SmallBizPod, for stand out value alone, we reckon a well crafted handwritten letter could be one of the marketing trends of the early 21st century.

Commenting Is Easy

Do you have an opinion on this news item? Have something to add that others might find helpful? Then please leave a comment in the box below.

If you'd like to have your image included next to your comments here, then you can set yourself up with an avatar in just a couple of clicks.

Leave a comment

Related Posts

Photostream

Listen to the sales podcast for SMEs Subscribe to the podcast on iTunes

BUSINESS PODCASTS

Click on one of the play buttons to listen to inspirational interviews with entrepreneurs from SmallBizPod.

SmallBizPod #64 - British Library, Facebook and Startups

SmallBizPod #64 - British Library, Facebook and Startups

PostedDetails | PostediTunes
play small business podcast now
SmallBizPod #97 - John Griffin of Addison Lee

SmallBizPod #97 - John Griffin of Addison Lee

PostedDetails | PostediTunes
play small business podcast now
SmallBizPod #75 - starting a business in a downturn

SmallBizPod #75 - starting a business in a downturn

PostedDetails | PostediTunes
play small business podcast now
SmallBizPod #71 - Alastair Mitchell of UK Web 2.0 startup Huddle

SmallBizPod #71 - Alastair Mitchell of UK Web 2.0 startup Huddle

PostedDetails | PostediTunes
play small business podcast now
SmallBizPod #56 - Asian Entrepreneurship

SmallBizPod #56 - Asian Entrepreneurship

PostedDetails | PostediTunes
play small business podcast now
SmallBizPod #65 - David Wei, CEO of Alibaba.com

SmallBizPod #65 - David Wei, CEO of Alibaba.com

PostedDetails | PostediTunes
play small business podcast now

PARTNER PROMOTIONS

If looking to boost your businesses performance with promotional marketing, travel incentives or incentive schemes get it touch with NDL Group